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Grab your tissues and lower your expectations, its flu season again.

Let me paint you a picture, my germaphobic friends. Imagine Christmas lights twinkling, Mariah Carey warbling from every shop speaker, and 3 million Brits simultaneously sneezing into their mulled wine. Ah yes, tis the season for the annual national bout of what I like to call communal biological warfare. This year starring our old nemesis influenza, now with extra sizzle in its new H3N2 remix.

Now, the official line is that we're facing a tidal wave of infections. Tidal wave. Such poetic phrasing from health officials who presumably practiced their grave facial expressions before the press conference. Hospital admissions? Up 56 percent from last year. Vaccination uptake? Somewhere between meh and pass the Quality Street. Preparation levels? About as robust as a paper mache umbrella in a typhoon.

Here's where I must pause for important scientific clarification. A tidal wave implies something unexpected, uncontrollable, devastating. Which would be terrifying if this exact scenario didn't occur with the predictability of Peter Andre announcing another reality show. Every winter, like clockwork, the NHS turns into that scene from The Walking Dead except with more phlegm and less dramatic makeup. Yet somehow, each year, we act utterly gobsmacked that viruses enjoy Christmas parties too.

The official solution being trotted out is, naturally, vaccination. Get your jab, they plead. Which is medically sound advice, unless you happen to live in one of those postcodes where the nearest pharmacy offering vaccines requires a day trip and packed lunch. Naturally, the people most in need are those least likely to have the time, transport, or spoons to navigate our Wonderland themed healthcare bureaucracy. But sure, here's a website link buried under seven pop up ads. That'll fix it.

Pop quiz. What sounds more British than queuing? Trying to self diagnose using the NHS symptoms list currently circulating. Apparently we're watching for sudden high temperature, an aching body, tiredness, dry cough, sore throat, headache, insomnia, appetite loss, diarrhoea, nausea, vomiting, and in children, possible ear pain and lethargy. Basically the medical equivalent of throwing spaghetti at the wall. Oh, and by the way, measles does this too. And norovirus. And that dodgy kebab from the petrol station. Good luck with your guessing game.

Now don't get me wrong. Vaccines work. The numbers show vaccinated kids are nearly three quarters less likely to wind up hospitalized. Adults about a third. These statistics come from the same brilliant minds currently staring down the barrel of a hospital bed shortage roughly equivalent to trying to host Glastonbury in a garden shed. We keep the lights on through sheer force of junior doctors' caffeine tolerance and nurses compassion, two resources unfortunately running dangerously low.

The real punchline? This is still just the opening act. Peak flu season traditionally likes to make its grand entrance right when everyone's busy sharing air kisses at office parties and breathing each other's air on crammed trains. Health officials gently suggest vaccination like someone whispering enterprise that perhaps we shouldn't juggle lit dynamite. Meanwhile, the system designed to catch the falling bodies creaks louder than my knees after Zumba.

Let's talk about communication strategy. When your big public health messages get drowned out by Argos catalogues dropping through letterboxes, maybe reevaluate your methods. When Boris the boiler repair man texts me daily offers but the NHS can't reliably remind Mrs Miggins about her flu jab, perhaps we've prioritised poorly. When people think PPE stands for Pretty Pissed Off Everyone rather than personal protective equipment, the education ship might have sailed.

And here lies the rub. We've normalized crisis. A fifty six percent surge sounds alarming until you realize understaffed A&E departments would consider a quiet Tuesday anything below double digits. We applaud beleaguered nurses while quietly accepting that buying paracetamol involves navigating more security than a branch of Tiffany and Co.

Yet my fellow germ bags still army crawl through this mess with stiff upper lips and pockets stuffed with used tissues. We make sympathetic noises at colleagues who sound like tubercular seals. We power through office spreadsheets while our temperature could fry eggs. The British spirit apparently involves both complaining endlessly about minor inconveniences and heroically ignoring our bodies screaming biological SOS signals.

Perhaps we need less stiff upper lip and more surgical masks. Less tutting at people taking sick days and more public hand sanitiser stations. Less reliance on individual resilience and more investment in collective infrastructure. Imagine if we treated public health like we treat football transfers, but I digress.

Anyway, here's your takeaway. H3N2 is coming. Wash your hands until they resemble raisins. Sneezes are not sprinkle attacks, cover yours. Get jabbed if you can navigate the appointment system without developing an ulcer. And maybe pack a sleeping bag if visiting A&E this winter, entertainment and snacks optional.

Ultimately this annual pantomime reveals something fascinating about modern Britishness. We'll simultaneously queue patiently for vaccines and ignore medical advice like rebellious toddlers. Complain about the system while voting for those dismantling it. And through it all, drink so much lemon and honey tea that bees probably think we're trying to unionize. Cheers to that.

Disclaimer: This article is for informational and commentary purposes only and reflects the author’s personal views. It is not intended to provide medical advice, diagnosis, or treatment. No statements should be considered factual unless explicitly sourced. Always consult a qualified health professional before making health related decisions.

George ThompsonBy George Thompson